What does a commercial manager do?
A commercial manager is an individual that spearheads business or financial growth within an organisation. By managing the financial area of the business, commercial managers are the key to achieving efficient operational and financial management of business projects. Acting as a commercial head, a commercial manager’s primary mission is to maximise the profitability of the organisation. By winning clients and creating marketing and growth strategies, a commercial manager oversees the budgets, expenses and revenue, while delivering state-of-the-art commercial solutions to support business growth.
You might hire a commercial manager to:
- Discover and implement growth strategies that boost financial success
- Report to the commercial director on the current commercial strategy and how to improve them effectively
- Oversee the performance and nudge the commercial team in the right direction
- Conduct market research to understand and adapt innovative trends as a global commercial manager
- Monitor branding and marketing initiatives to improve the commercial success of the business
- Support the various department teams of the business to achieve the commercial targets, keeping in mind KPIs and ROIs
Introduction
At [Company X], meeting commercial targets is the stepping stone to individual career growth. We’re seeking highly skilled commercial managers to join our team and enable the seamless business development of the company. An ideal commercial manager candidate monitors the growth strategies of the company while ensuring that customers and clients are satisfied. This person will work across a range of roles from collaborating with customers, to monitoring the status of projects and providing guidance to the various teams. The commercial manager role is multi-faceted and primarily involves dealing with expenses and revenues, which aid the overall business growth.
Objectives of this role
- Devise and implement strategies that boost the overall commercial growth of the company
- Oversee the operational and financial management of the company
- Develop and foster client relationships within the commercial manager job role, to create business growth opportunities
- Establish financial plans that go hand-in-hand with the company ethos
- Identify expansion and growth opportunities and use commercial management skills to implement the same
Responsibilities
- Negotiate with clients, customers and suppliers to maximise the ROI of the company
- Coordinate with the commercial head and give regular updates on the progress of various projects
- Conduct periodic market research and identify prospective business opportunities
- Maintain reports and records of the budgets, expenses and revenue that fall under the commercial manager job role
- Support the other departments with queries about commercial processes as a commercial manager
- Manage commercial risks and devise strategies to overcome them
Required skills and qualifications
- Experience as a commercial manager, or as an assistant commercial manager
- Acquaintance with business development or marketing
- Strong leadership skills, with the ability to think strategically
- Excellent written, verbal and interpersonal communication skills
- Familiarity with project management
Preferred skills and qualifications
- Prior experience in a leadership role
- Bachelor’s degree in business management, marketing, administration, or a related field
- Ability to work under pressure independently as a commercial manager
- Skillset to develop and foster relationships with clients, suppliers, and customers
