Drive quality candidates to your LinkedIn Job slots
What you can do with Single Job Ads
Highlight and promote open opportunities
Craft a compelling message in the newsfeed that encourages potential candidates to apply.
Drive applications from quality candidates
Use sophisticated targeting to find hard-to-hire-talent or fill an always-on hiring need. Single Job Ads allow you to attract both passive and active candidates that will result in applications for your team.
Measure Performance & ROI
See campaign performance on LinkedIn and in your own ATS system. You can track the full candidate journey from view to apply.
How to get started with Single Job Ads
Select the job applicants objective
The Single Job Ad is available to all customers in the job applicants objective in Campaign Manager. It is designed to promote relevant job opportunities and drive applications from quality candidates on LinkedIn.
Choose your job
Choose the job you’d like to promote by selecting from your available jobs on LinkedIn. Members will be taken to this job on LinkedIn when they click on your ad.
Capture your audience’s attention by keeping your introductory text short and concise. Emphasize what differentiates this opportunity and why they should apply.
Track job applications and see results
Measure your campaign performance directly in Campaign Manager. Get further insight and capture the full candidate journey by using conversion tracking to see job applications from your ATS.
Single Job Ad success stories
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Mazda North American Operations
“I am very happy with the results that we have received from the Single Job Ad format. Using the Single Job Ad format allowed us to specifically target key roles we were looking to fill.”Eileen Page
Employer Branding & University Relations
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POLITICO
“Single Job Ads allowed us to engage a key hiring audience for POLITICO and generate a strong hiring pipeline. We were able to drive engagement with ideal candidates in an organic and authentic way.”Maria Harrigan
Director
Talent Acquisition -
Hays
“From the combined results of Single Job Ads and organic LinkedIn posting, the applicants we have had are very encouraging. We achieved a low cost per applicant while still maintaining quality. 2 CVs are already with the hiring manager now!”
Kathy Lou
Head of Marketing
Greater China
Learn more about Single Job Ads
Single Job Ads overview
See an overview of this new Sponsored Content format.
How to create your campaign
New to advertising on LinkedIn? Learn best practices for launching your first advertising campaign on LinkedIn.
LinkedIn Jobs
Learn more about how to get your company’s jobs on LinkedIn.
