The Business of Executive Thought Leadership
On-Demand Webinar
60 minutes
Why bother with thought leadership? Because maintaining an active executive presence on social has a direct impact on the buyer’s journey.
56% of professionals stated that a business executive’s presence on social media positively influences their purchase decision
66% of professionals said they would be more likely to recommend a company or brand if they followed a company executive on social media
Tune in to our next Live with Marketers to uncover:
- What a compelling executive presence can do for your business
- Examples of effective thought leadership on LinkedIn
- How to measure your thought leadership efforts
- How to create a compelling and engaging profile
- How to integrate brand, executives and corporate communication
Featured Speakers
Alex Rynne
Senior Content Marketing Manager
LinkedIn
Amber Naslund
Principal Consultant, Content Solutions
LinkedIn
Lee Odden
CEO & Co-Founder
TopRank Marketing
TopRank Marketing